Deserving Blues fans are being given the chance to have their special wishes granted for the 12 days of Christmas, in a new initiative launched by the club and its shirt sponsor and principal partner, EZE Group.
This exciting plan to grant exceptional Birmingham City supporters a wish for the 12 days of Christmas, whether it’s meeting the players, being a mascot on match day or enjoying a little VIP treatment in the Blues executive box, is to launch Eze Group’s ‘Eze Wishes’. Eze Wishes will recognise those supporters who have shown outstanding loyalty to the club, have overcome hardships or are extraordinary members of the community.
Dominic O’Reilly, chief executive officer of EZE Group Europe said: “We all know of those deserving Blues fans who are worthy of recognition, whether it’s through their dedicated support for the team over the years, amazing voluntary work in the community, raising money for charity, or the strength they have shown in tackling personal difficulties.
“Working with the club we want the fans’ help in identifying those people who deserve to enjoy a very special EZE Wish – whether it’s meeting their favourite player, receiving a signed Blues shirt, being a mascot on match day or enjoying VIP hospitality in our executive box. Whilst we can’t influence what happens on the pitch, we might be able to give a fan a once in a lifetime opportunity to train with the team, lay the kit out on match day, prepare the pitch or serve the tea at half-time – it’s all about helping dreams come true.”
The 12 days of Eze Wishes is already proving to be a success with Eze Group making many dreams come true. Lifelong Blues Fan Sarah Gooding (pictured) was on hand to help launch the campaign when she was invited along to train with the first team squad at the club’s Wast Hills training ground.
Sarah, aged 21, from Warwick, was only five when she watched her first Blues fixture at Grimsby and has only missed two games home and away in the last seven years.
Thirteen-year-old Kieran Murphy, who lives and breathes the Blues was granted an Eze Wish. Despite suffering with cystic fibrosis Kevin lives life to the full, and has now been given the opportunity to lay the team’s kit out in the dressing room thanks to dad Trevor who nominated him.
An Eze Wish was also granted to eighty-year-old season ticket holder Trevor Deeley, who first saw the Blues play in 1935 when he was only three years old. Adrian Howell nominated Trevor for a VIP day out with his grandson, in recognition of his outstanding involvement in the local community.
When Callan Brady lost his dad to pancreatic cancer in May this year he decided to raise funds to help fight the disease. After a traumatic year which saw Callan and his family help care for his dad, Callan’s sister Chalsey decided to nominate the Blues fan for an Eze Wish. Callan will meet the players at Blues Wast Hills training ground.
David Lloyd has been fighting cancer for the last three years, which has had an effect on the number of Blues games he is able to attend. He and his son Chris, who was nominated separately by friend Karen Bailey for the amazing support he has shown his father, will be attending a VIP day out at St Andrews thanks to Eze Wishes.
The most recent wish of the campaign has been granted to fanatical Blues fans, sisters Jessica and Rebecca Ford from New York. In the aftermath of Hurricane Sandy, the two girls have shown their true community spirit by raising funds and helping co-ordinate support for needy kids and local families still living in temporary accommodation after the devastation of the storm. The girls will be walking out with the team as mascots when they visit St Andrew’s for the New Year’s Day fixture against Cardiff.
If you know a deserving Blues fan and would like to nominate them for an Eze Wish, Birmingham City FC has set up a dedicated email address – firstname.lastname@example.org. Fans are being urged to write in with their nominations including what they would like the person to receive by way of a wish, and why they deserve to be treated.